National Repository of Grey Literature 79 records found  1 - 10nextend  jump to record: Search took 0.01 seconds. 
Customer satisfaction analysis
Matějka, Michal ; Plánková, Lucie (referee) ; Chalupský, Vladimír (advisor)
This Master's thesis deals with analyses of customer satisfaction and loyalty to the GiTy, a.s. company. The theoretical part of the thesis explains problems of customer satisfaction and loyalty and their measurement. Furthermore, it deals with marketing research, with a focus on questionnaire-based data acquisition. The practical part of the thesis includes the company presentation, survey design and methodology of the data analysis. This part also describes the continuous customer satisfaction measuring system of the company. The implementation of this measuring system was the aim of this thesis.
Marketing Research of the Customer Satisfaction of Retail Store Neptun Market
Šperková, Ivana ; Růžičková, Soňa (referee) ; Novák, Petr (advisor)
The objective of the thesis is on the basis of theoretical knowledge and fieldwork to conduct a marketing survey, which will evaluate customer satisfaction in the retail store. The results of the survey and analyses will provide necessary documents to develop proposals and recommendations leading to increased customer satisfaction and the objective of the thesis.
Customer Satisfaction Analysis for AUTO DORDA Ltd. Company
Jirásková, Michaela ; Dlouhá, Štěpánka (referee) ; Chalupský, Vladimír (advisor)
The diploma thesis is devoted to the analysis of customers satisfaction at AUTO DORDA Ltd. Company. The theoretical section is focused on the way of the customer satisfaction analysis, marketing research and connected notions. Theoretical knowledge is used in the practical part, where there are results of the research implemented by GfK CZ company reviewed. Results of the research were the base for processing the questionnaire dealing with critical areas and it was given away to respondents, I mean AUTO DORDA customers. Proposals and disposals were compiled on the basis of gained information and they lead to increasing standard of customers satisfaction of the analysed company.
Customer Satisfaction Analysis of Florbalovaprodejna.cz (recommentadions for its improvement)
Musil, Martin ; Pejta, Ivan (referee) ; Světlík, Jaroslav (advisor)
The master’s thesis deals with marketing survey, concretely analysis of customers satisfaction in a sport shop, Florbalovaprodejna.cz, with floorball equipment. In the practical part , the marketing analysis of the company is made with accomplishment and evalutation the customers satisfaction survey. This practical part comes from the theoretic basis of the master’s thesis.The survey of customers satisfaction research is carried out using the questionnaire method. On the basis of learned and evaluated information, acquired from the survey, a suggestion is formed for maintenance of customers satisfaction with sequentially increase the level of satisfaction.
Modelling for Genealogy
Prostredníková, Hana ; Kočí, Radek (referee) ; Zbořil, František (advisor)
This thesis contains detailed study of given problems related to genealogy science and genealogical records. There are analyzed roles and relationships that occurs in genealogical records and problems of their representation are described too. The goal is to design and implement system, which will validate relationships in genealogical records and enable processing this data.
Suggestion of a Marketing Strategy to Gain New Customers
Strašil, Pavel ; Karabec, Jiří (referee) ; Vykopalová, Hana (advisor)
he point of this diploma thesis is to analyze current marketing strategies of Strasil Co. and create marketing quantitative research. Based on the obtained data, author is trying to develop the concept of solutions, which will increase the volume of new customers.
Analysis of Customer Services in TAMTAM BAR
Vrabcová, Kateřina ; Nováková, Eliška (referee) ; Chalupský, Vladimír (advisor)
This bachelor's thesis deals with an analysis of customer services provided by TAMTAM BAR restaurant in Kromeriz. In the theoretical part mainly the issues of marketing research and customer satisfactory are processed. The analytical part is focused on the introduction of the company itself, followed by the evaluation and the analysis of customer satisfaction. As the result this in turn leads to proposal of measures for quality level increase of analyzed services.
Querying Spatio-Temporal Data of Moving Objects
Dvořáček, Ondřej ; Kolář, Dušan (referee) ; Zendulka, Jaroslav (advisor)
This master's thesis is devoted to the studies of possibilities, which can be used for representation of moving objects data and for querying such spatio-temporal data. It also shows results of the master's thesis created by Ing. Jaroslav Vališ, that should be used for the solution of this master's thesis. But based on the theoretical grounds defined at the beginning of this work was designed and implemented new database extension for saving and querying spatio-temporal data. Special usage of this extension is demonstrated in an example application. This application uses the database extension for the implementation of its own database functions that are domain specific. At the conclusion, there are presented ways of the farther development of this database extension and the results of this master's thesis are there set into the context of the following project, doctoral thesis "Moving objects database".
Build Parallelization in Jenkins Environmnent
Lukášová, Michaela ; Zachariášová, Marcela (referee) ; Dolíhal, Luděk (advisor)
The goal of this bachelor's thesis is parallelization of building Codasip Studio, highly automated developement environment. It focuses on parallelization in Jenkins environment. The implemented solution is mainly focused on speeding up the actual build process. The solution uses a number of Jenkins plugins and several shell scripts, which ensures start of compilation, installation or creation of the final package.
Game System of the Czech Squash Extra League
Vorlíček, Ondřej ; Ruda, Tomáš (advisor) ; Krause, Veronika (referee)
Title: Game System of the Czech Squash Extraleague Objectives: The main objective of this bachelor thesis is to propose modifications to the game system of the Czech Squash Extraleague. The modifications should improve the organisation, raise the attractiveness, and increase the players' satisfaction with the competition. Methods: Electronic questioning, specifically Computer Assisted Web Interviewing method was used. It collected primary data for this work. A five-point Likert scale was used in the questionnaire to measure the opinions of the respondents. The second used method was document analysis, which examined secondary data in the form of competition regulations and documents issued by the Czech Squash Association. Results: Even though Czech Squash has been successful at the international level in recent years, the popularity of squash in the Czech Republic is declining. The most prestigious Czech squash league is not attractive. Through the research in this thesis was found that the players are unsatisfied with the current game system of the Czech Squash Extraleague. On the other hand, they were pleased with Mixed League system that was tested during the 2022/23 season and they agreed that it has the potential to become the main Czech squash competition in the future. Several suggestions...

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